Amy Adams Strunk assumed the role of controlling owner of the team in March 2015. She also serves as the co-chairman of the franchise's Board of Directors.

In her time as controlling owner Strunk has transformed the franchise through her vision, commitment and decisions that have set the team on an ascending trajectory. Team President/CEO Burke Nihill, General Manager Ran Carthon and Head Coach Mike Vrabel have been tasked with executing her vision. Additionally, she has annually committed significant resources to upgrade Nissan Stadium and the team's practice facility, Ascension Saint Thomas Sports Park. Strunk also continues to grow the administrative staff for the franchise with significant additions across all departments.

All those changes and investments translated to success on the field as the Titans went from a three-win team in 2015, to posting six consecutive winning seasons (2016-21), playoff berths in four of the last six years, a trip to the AFC Championship game in 2019, back-to-back division titles (2020, 2021) and the top seed in the AFC playoffs in 2021. It was the franchise's first division title since 2008, first consecutive division titles since 1960-62, first appearance in the AFC Championship game since 2002, and the streak of six consecutive winning seasons was the longest in the "Titans era" (1999-present).

Her direction and leadership were instrumental for state and local government approval in 2023 of a new, enclosed stadium on the east bank of the Cumberland River, which is slated to open in 2027.

In the spring of 2018, she collaborated with Nashville city officials to secure the 2019 NFL Draft for downtown Nashville. By any measure, the 2019 NFL Draft was the most successful in NFL history, drawing a record 600,000 fans to downtown Nashville over the three-day event and setting television ratings records. In June of 2019, Strunk was honored by the Tennessee Sports Hall of Fame as the "Tennessean of the Year," for her role in bring the NFL Draft to Nashville and her work to transform the franchise into a consistent winner.

Impacting communities has been an important centerpiece of her ownership tenure. In 2021, a combined $200,000 (monetary donation and in-kind aid) went to support the Waverly (Tenn.) community following devastating flooding. When a tornado struck Nashville and Middle Tennessee in 2020, Strunk stepped up to donate $1 million from the Titans Foundation to the Community Foundation of Middle Tennessee to help those affected by the disaster. In July 2019, Strunk presented $450,000 in grant funding to 10 local non-profit organizations.

One of the daughters of Titans franchise founder K.S. "Bud" Adams, Jr., Strunk was raised on football and is proud of her father's role in founding the American Football League as well as the decades of leadership he provided not only to the Titans franchise, but also to the National Football League. Her goal is to build upon that legacy and establish the Titans as one of the league's elite franchises.